So it's been almost a month since I signed up for Twitter and started the re-design and new focus on my blog geared around the Meditation Project, Song Writing and Social Media. Currently it's a work in progress so not all the pieces are in place yet.
Being a part-time blogger part of my strategy is to determine how to best organize my time and use of technologies like Twitter. If unmanaged Twitter can become an incredible distraction and time waster, but if properly utilized it can increase your blog readership and allow to you to make valuable connections. In the last month I have seen my readership increase by 5 times what it was at Christmas.
Here are some tips for organization both for Blogging and Twittering:
3 Tips for Blogging
For Blogging my main criteria are writing, writing well, linking, networking and commenting. Meditation is what I use to keep my blogging and personal life organized, hence the Meditation Project.
- Writing without distraction is critical so I find it's important to block off time to write with phones, cell phones, email and Internet all off. I try to give at least 30 minutes a day. Sometimes I have more time.
- Linking, Networking and Commenting - This is an area where I'm learning the ropes, making some connections and setting time into my day to read other blogs, make comments and allow for links to go back to my site. Usually I try to spend a couple of hours per week and set goals to comment on at least 10 sites.
- Writing with thought versus quick writing - this blog post is flowing for me so I there's no draft it will take me about 15 minutes to complete. Other posts usually take longer and might take a few days to get the ideas down, edit and then post. It's good to have a mix of short blog posts versus some that require more thought.
3 Tips for using Twittering
This is new for me so I'm still sorting out some of the details. For those that don't know Twitter is the new trend in the Social Media and gives participants the opportunity to network and connect with people from a variety of businesses and backgrounds all over the world. The only catch is you have to limit what you say to 140 characters or less. This is good for me to keep it short but it does take a little time to master.
Here's what I've Learned about Twitter and Promoting my Personal Brand.
- Manage & Schedule your Time - It's easy to get sucked in and spend hours Twittering. You can waste a lot of time and work does not get done. My days vary but I'll typically commit between 30 minutes to an hour a day.
- Be Yourself but Don't be Crude or Rude - There is an etiquette on Twitter and most people play nice. The reason being is that if you don't play nice people can easily remove you or block you out. People can read what you're saying so I try to keep it fun, informative and personal.
- Use Google Alerts, Blogs and Comments from others are a great way to create conversation. My goal is to keep my message on focus around the topics that interest me from the Meditation Project, finding Life-Work balance, Social Media and Song Writing. I've set up Google Alerts to help me find outside content which is usually pretty good. Stumble Upon is another way of finding good content.
There's an analogy that came from the Edelman article posted by Guy Kawasaki earlier this week. They were describing a methodology for building a social media presence and refered to crawling, walking, running and flying... Well I see my blog as a place where I'm walking right now, still building the foundation... Sometime down the road it will be nice to run and then fly...